DESCRIPTION 
Uses the same materials no matter where in the world it’s sold, from the raw supplies used to create it to the branding, naming and packaging.

Want a superweapon to ignite your customer’s interest in a product? It’s right under your nose: Take your product’s unique features and turn them into benefits.
Now, think about what those things do for your customer. Does careful construction mean that your product is safe for children? Do ethically sourced materials make the buyer feel good about purchasing your product?